Miata Mailing List: September 1993, Message #106
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   From: Alan Dahl 
Subject: Re: '94 Miata prices
   Date: Tue, 14 Sep 1993 21:10:26 -0400

"Michael Butler"  writes:
>Steve Sanders (Competition Parts) offered some more info on the '94 Miatas.
>Look for a base price of about $16.5K.  The "R" model will go for about $1K
>more.  Production of the "R" model has been delayed for one or two months.
>Don't expect to see them until January or February.
Base price is up to $16,500? The Miata is no longer a cheap car :-(.  
Fortunately, Mazda and the dealers have been heavily discounting the cars  
recently such that the "street" price hasn't gone up that much. In fact, I've  
seen '93 "A"s advertised for $14,999, less than the $15,775 (marked up $900  
over sticker) I paid in '89. Still, I don't think Mazda will be able to  
maintain that price given the dollar's poor performance against the yen.

Seeing that _Autoweek_ says that the new US-built BMW roadster will sticker at  
around $20K I think Mazda should consider moving Miata production to the US. If  
Flat Rock, Michigan (where the MX-6/Probe is built) has the capacity it  
shouldn't be too difficult, if not, then I suppose it's probably not worth it.

I would guess a US-built Miata would sticker for $2500 or so less than a  
Japanese-built one.

>The Torsen diff will be on all models except the base.  The base model will
>be in limited supply (5-10% of all models).
I guess that the price ($17,500) for the R1 isn't all that bad if the Torsen  
diff is included since the diff alone (actually, the 323 GTX rear diff which  
fits the Miata) lists for $750 in the competition parts book.

---
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